Market Research Services in the Philippines
Outsource Market Research Services: Unlock Customer Insights and Boost Business Growth
Outsourcing market research is a powerful strategy for gaining valuable insights into how customers perceive your company. From initial research to post-sales follow-up, customer feedback helps you foster stronger relationships and increase revenue.
At Select VoiceCom, we make this easier by offering reliable, affordable market research services in the Philippines. Our team helps you gather and analyze insights that improve customer satisfaction, boost referrals, and encourage repeat business.
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Why Market Research Matters
Market research helps you learn what your customers want, how they behave, and what keeps them coming back or drives them away. Studies show that 96% of unhappy customers do not file formal complaints—91% leave without returning. That’s why it’s important to closely monitor customer satisfaction. With targeted customer surveys, you can uncover crucial insights that help you improve your products, services, and overall customer experience.
Key Benefits of Outsourcing Your Business Market Research Services
Identify Key Customer Insights
Quickly pinpoint your happiest and unhappiest customers for timely follow-up.
Resolve Issues Early
Address potential problems before they escalate, ensuring a smoother customer experience.
Strengthen Customer Relationships
Make a favorable impression with new customers, encouraging repeat business and referrals.
Optimize Business Operations
Use honest feedback to refine internal processes and enhance customer service training.
Enhance Customer Loyalty
Collect actionable feedback to create memorable customer experiences that build loyalty and brand advocacy.
The Power of Post-Sales Follow-Up
Post-sales follow-up is a crucial component of effective market research. It’s especially powerful during the “honeymoon phase” of a new business relationship, when people are most open to giving feedback. These follow-ups can significantly improve customer satisfaction and increase the chance of getting valuable referrals. Typical sales follow-ups may include:
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A warm thank you for the customer’s business
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An exchange of contact information for future interactions
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A check-in to ensure the customer is satisfied with their purchase and any customer service interactions
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An invitation to receive valuable content and keep communication lines open
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Information about complementary product of interest
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A referral request with a potential reward
How Outsourcing Market Research Services Enhances Your Understanding of the Market
Outsourcing your market research to Select VoiceCom enhances your understanding of the market by providing fast, reliable insights at a lower cost. Our team in Cebu City, a leading hub for Philippines market research, delivers high-quality consumer research services, including customer surveys, that help businesses make data-driven decisions.
While conducting 200 phone surveys in the USA often costs $5,000 to $15,000, outsourcing to our team in Cebu City—an area known for its tech-savvy, English-speaking workforce—can significantly reduce expenses. By partnering with a trusted provider of market research in the Philippines, you gain deeper insights into your target audience, strengthen your competitive strategy, and accelerate growth.
Frequently Asked Questions about Outsourced Market Research
What is Market Research?
Market research involves collecting and analyzing data to understand customer satisfaction and behavior. At Select VoiceCom, our market research call center focuses on customer surveys, using open-ended questions, rating scales, or both, to uncover meaningful feedback. The insights gathered from these surveys help your business improve performance, enhance customer experience, and drive innovation.
How Can Market Research Help You Understand Your Market?
Market research surveys are a powerful way to understand what your customers really think. By making follow-up calls to express gratitude and ask the right questions, you can dramatically improve customer satisfaction and resolve minor issues before they escalate. Our surveys help you assess how well your team and products meet customer needs. You’ll also learn about current market challenges. These insights can inform future product development and service enhancements.
What is the Value of Outsourcing Market Research?
The value of market research is clear, but conducting these activities in-house can be time-consuming and costly. Outsourcing to an experienced call center like Select VoiceCom allows small and medium-sized businesses to efficiently gather critical customer insights without overburdening their resources. Our team acts as an extension of your business, handling the calls and tracking the results, so you can focus on using the data to grow your business.
Resources
- HubSpot – A Beginner’s Guide To Lead Generation
- LinkedIn – Five Things You Need To Know To Qualify A Lead
- LinkedIn – 4 Things You Need To Know When Qualifying a Lead
Get Started With Market Research Services Today
Ready to better understand your customers and grow your business? Select VoiceCom makes it easy to gather the insights you need—quickly, affordably, and effectively.
Book a free consultation to discover how our market research services in the Philippines can help you drive growth, enhance customer satisfaction, and build lasting relationships with your clients.
Let’s turn your customer feedback into real results— Contact us now
